Sheldon Brown fined $10,000 for mask

sleepingbunch said
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Seriously, has Goodell forgot that the NFL is an enterprise of entertainment???? Terrible, terrible precedent. The fines and punishments for these sort of things are completely subjective. Personally, I like it when players and teams show personality.
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A terrible precedent ? So where do you suggest that the NFL draw the line ? They needed to act quickly and put a heavy $$ number on the fine, or it could get totally out of control - like someone else said, this in the NFL, not "pro" wrestling.