How Much of the Severity was Personal between Goodell and SP?

sacrosaint said
Gregg Williams apologized right away and that didn't seem to help him any.

oh his apology was not only non-contrite and scripted, it threw SP and Saints directly under the bus.

And to add, I saw is statement yesterday, of apology and acceptance of punishment in which he apologized to just about everyone involved....

....except for the Saints coaches, players etc.