The sizzle reel opens with very picturesque landscape shots of what appears to be the Old West. Evan Rachel Wood's Dolores lives a romantic frontier life, riding horses and watching sunsets. "I choose to see the beauty, to believe that there's an order to the chaos, a purpose," she says, never questioning the nature of her existence - until we see a little boy tell her she's not real.
We then hear her say, "This world... I think there may be something wrong with it. Something hiding underneath."
From there, "Paint it Black" by the Rolling Stones plays, as we start shifting back and forth between the Western setting and the subterranean laboratory that runs the robotic works of the fake community, including Anthony Hopkins' Dr. Ford and Jeffrey Wright's Bernard Lowe, the head programmer of the unaware AIs that populate Westworld.
Violence is commonplace, as people are frequently shot (sometimes in the back) and Ed Harris' Man in Black kills a character played by Clifton Collins Jr. by slicing his throat from behind - much of this footage was quite visceral. The Man in Black also looks to stab and kill Thandie Newton's madame Maeve Millay, though several other images seem to suggest she may live beyond that point, making us question what constitutes a real death in Westworld, considering most of the inhabitants are sentient robots. Lowe informs Dr. Ford that there's a mistake in the current code for the robots, as Ford watches a gut-shot "cowboy" drinking milk, ignoring his injuries, and we see the milk pour out of the bloody, open stomach wound.
Dolores and Dr. Ford speak. She asks if they are very old friends. "No, I wouldn't say friends, Dolores," he says. "I wouldn't say that at all."