It's gonna feel like I'm taking this out on you, specifically............but I assure you I'm not.
Over the course of the days and weeks that followed the NFCCG......I would see things like "we're gonna show no mercy on the league next season" with all this big talk of how the Saints were gonna flip a switch and just destroy teams week after week as a result of what happened with the officiating. Somewhat similar to the same crap we heard after the Saints choked away the Vikings game.......but obviously not quite on the same level.
To say something like that would imply that they weren't operating at full motivation before. "Oh, nowwwwwwwwwwwwwwww we're ticked, watch out NFL!!" Is that why the Saints kept settling for FGs early on in the NFCCG ? They just weren't POed enough?
So yeah, if the team needs a slogan badly enough............"Stop Choking Late In Playoff Games". May not roll off the tongue as easily as "Finish Strong", "Do Your Job" or "Prove Them Right"......but it's ultimately what needs to happen.