Saints fight to avoid disclosing emails in Catholic abuse crisis (MERGED)

Greg bensel is a pretty savvy person guy. I know Sarah the archdioceses pr person.

She is also an excellent pr person.

Anyone trained in pr knows that with any scandal, transparency is the only way out. There are countless case studies everyone is taught on what to do (Tylenol case) vs what not to do (BP).

I have no inside knowledge of this but my best guess is that Sarah, who’s job is to manage the reputation of the archdiocese, sought counsel with other professionals as a sounding board. Not to cover anything up but on how to manage the situation so that the archdiocese is seen as transparent, compassionate and not engaged in a coverup.

I don’t know for sure but I really doubt there was any coverup proposed by the pr people. It runs counter to everything they’re taught as being effective.

It’s a bad look for the saints though because even though they may have had decent intentions, it just looks shady.