Popeye's Chicken Sandwich

For what it's worth

According to this apart from a brief Popeye's uprising there never was a war (granted this is online only, but it's very interesting)
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In the ongoing chicken sandwich wars, Chick-fil-A is easily the delivery winner with 45% of the market share.

Fast food brands have been competing in the red-hot chicken sandwich segment since August 2019, when Popeyes introduced a fried chicken sandwich. Online spats and snarky tweets quickly created a rivalry between Popeyes and Chick-fil-A in the months since.

But despite the ongoing competition between the two top chicken sandwich chains, Chick-fil-A has been the nearly undisputed winner in online orders for nearly two years. The chain's streak was only broken briefly in January 2020, when Popeyes overtook it in market share, according to data from Edison Trends.

In December 2020, the most recent month Edison has data for, Chick-fil-A was the clear winner with 45% of online order market share. Popeyes was a distant second with 17%, only barely beating McDonald's 16%...................


Chick-fil-A is still the chicken sandwich king among people ordering delivery (msn.com)

chicken.jpg

Now hold on just a second - this is based on "online orders".

We all know Popeyes digital is a disaster, but that doesn't mean they aren't selling sammiches.