I have very specific needs unfortunately. the space I have for the TV is very limited and a 50" is the max I'll go without having to remodel or rearrange in a manner that just isn't practical. Also, the space is relatively small and well-lit with windows from the side, so wide viewing angles, good reflection handling and brightness are a must. I would prefer not paying $1300, but I want that kind of quality in a TV that I plan on having for the next 5-10 years.