Sean Payton opens up about why he left the Saints (merged)

Saint Jack said

But KC is a smaller market, they were on about the same level of success prior to Mahomes and Brees.
KC isn’t a particular notable metropolitan city. It’s in flyover county.
Same with the Bills, it’s not NYC, it’s upstate.

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Maybe I'm missing your point, but to clarify, the nail in this case is the New Orleans Saints with Sean Payton at the helm being hammered down by the NFL/Goodell for the bounty farce and other alleged misdeeds. The NFL made an example of a small market New Orleans Saints team, who had no horsepower to do anything about it.