A corporation's #1 goal is to make money and make as much money as possible. They will always charge right at the ceiling and try to cut costs as much as possible. Not sure what people to expect them to do? Say they have enough money and start gifting things to people? Never going to happen and shouldn't.
This is all fine. The problem is that corps have forgotten the workers. We are approaching the point where workers cannot afford the products they produce. This is a problem of shortsighted boards only concerned about their own bank accounts.