WBD in talks to merge with Paramount

St. Widge said

Seems odd that they would do something like this through a Cable/Internet provider like Comcast when not everyone uses Comcast.

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Sure, but agreements between cable providers have all kinds of agreements with streamers. I'm not sure that this would be an exclusive agreement, but maybe it is, idk. I figure streamers are going to want to be able to make agreements with multiple companies to keep their viewing audience as broad as possible.