Cable Redux? Streamers Try Cable-Style Bundling
Whats old is new again.
First it was the introduction of commercials in lower priced tiers, just like linear tv!!
And now:
Comcast has partnered with Netflix and Apple to offer a new streaming bundle that includes Peacock, Netflix, and Apple TV+ at a discounted price
Also you can get a bundle of Disney+ Hulu+ Hbo (I refuse to call it "max") at a discounted price
And soon: Disney/Fox/WBD formed a joint venture and will introduce that sports streaming bundle service called "venu"