It can feel different very easily. All it would take is for Rizzi to gather his troops in the newly organized locker room and say. Something like, "hey all, i dont give a EFF about what happened before, this is MY MOFO TEAM NOW, NOW WHOS WITH ME? At first they may say, what whos this freaking guy?. But if they are competitors at heart they'll want to believe him. Rizzi could follow with something like, "ILL TELL YOU WHO THIS FREAKING GUY IS, THE GUY THATS GOING TO TURN THIS MOFO AROUND, IS WHO, I SAID, NOW WHOS WITH ME!! A true competitor would say, I love this guy, now lets effing go. Boom culture changed.