It’s a process to add talent or legit contributors to the roster, especially at depleted skill positions. We’d disappoint ourselves if we look at every move as all-in or SB or bust. They’re trying to get back to having good depth to be a winning team again.
I think going all in would’ve been splurging on a couple top 5-AAV FAs. Cooks simply gives us an established starting WR on an inexpensive short term starter deal. We have 3 good WRs now instead of just 2.