yeah, so i was listening to this on the Stuff you should know podcast (Should Advertising to Kids Be Banned? | Stuff You Should Know)I remember in some mass media class studying about how early cartoons would go to commercials and advertise products with the characters. It was done in such a way that the kids could not tell that it had gone to commercial/could not distinguish the difference. I don't remember much about it but I do remember that this is a very complex subject when you get into psychological development.
When I was a kid, I thought it was really stupid that there were so many ads aimed at me, especially all the sugary cereals with their idiotic cartoon mascots (why did so many of them have to resort to stealing kids' cereal?) because my mom did the grocery shopping, not me. Apparently, other kids moms would actually say yes when their kids asked them for Chocolate-frosted Sugar Bombs, just not mine.
Toy ads made sense, because, duh.
My kids only ever watch Netflix or Amazon Prime, it seems, so the only time they're exposed to TV commercials is when there's a game on.