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http://venturebeat.com/2008/09/05/x...istory-of-microsofts-video-game-console-woes/
Good article.
Some quotes:
D'oh!
Such are the consequences of rushing to be first in the market. Did the move payoff? Who knows where MS would have been without these problems, or more importantly, where MS would have been if not for a stellar line up of games while all these problems were occurring.
Good article.
Some quotes:
So what exactly was wrong with the machines? As time would reveal, there was no single reason for the failures, though many of the problems could be blamed on the ATI graphics chip, which could overheat so much it warped the motherboard. This put stress on bad solder joints, causing them to fail early in the machine’s life. Sometimes the heat sinks on top of the GPU were put on the wrong way, resulting in heat problems. Finally, games would sometimes crash because of sub-par memory. Infineon had been brought aboard as the second supplier behind Samsung for the GDDR3 memory used in the Xbox 360. This new kind of memory chip was specified for 700 megahertz, but the Infineon parts were falling short of that target. Microsoft had to set up a line for sorting through the good parts and the bad parts, contributing to a shortage of consoles.
The yield problem was only discussed internally, and so the public at large was left wondering whether Microsoft was intentionally creating a shortage of consoles by making just a small number of machines. The truth was that Microsoft had to produce a lot of units — many of which failed — to get working consoles that it could ship. It was trying to get as many machines to the market as it could.
In August, 2005, as Microsoft was gearing up production,....The defect rate for the machines was an abysmal 68 percent at that point, according to several sources. That meant for every 100 machines that Microsoft’s contract manufacturers, Flextronics and Wistron, made at their factories in China, 68 didn’t work.
D'oh!
Microsoft decided to shut down manufacturing of the Xbox 360 in January, 2007. Between January and June, it didn’t build any new machines. The reason was partly because it made too many machines earlier, but the other reason was to track down the source of its quality problems.
Such are the consequences of rushing to be first in the market. Did the move payoff? Who knows where MS would have been without these problems, or more importantly, where MS would have been if not for a stellar line up of games while all these problems were occurring.