I live in Washington State, very far from NO. and I just went to a sports store to get a new hat, and the guy that has managed the place for the last 7 years, never got requests for ANYTHING in the Saints except for when I went in there. ....Well today I went to get my new Mariners hat and he said they have sold every single Authentic Reggie Bush Jersey, and all the Joe Horn Jerseys within the last month. He said he has asked people if they are fans now because we got Reggie and most are saying " Yeah , I have always pulled for the Saints." Well this guy is so anti-bandwagon, except for increased sales, that he drills them on questions about the Saints, and NONE of them know anything except they are winning, and they like Reggie. So I dont know how spending money on Saints Jerseys, goes back to the Saints, but its pretty funny how way up here in Seattle, people have even jumped on, and one way or another its supporting our boys !!!