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(CNN) - Ohio State University has officially registered a trademark for the word "THE" after a nearly three-year battle to clinch legal branding access to a word that's deeply meaningful to the school's overall identity.
The university in Columbus will use the word "THE" for branded products associated with the school and sold through its athletics and collegiate channels, OSU spokesperson Ben Johnson said Wednesday in a statement to CNN.….
The university in Columbus will use the word "THE" for branded products associated with the school and sold through its athletics and collegiate channels, OSU spokesperson Ben Johnson said Wednesday in a statement to CNN.….
Ohio State University wins trademark for the word 'THE' | CNN
Ohio State University has officially registered a trademark for the word "THE" after a nearly three-year battle to clinch legal branding access to a word that's deeply meaningful to the school's overall identity.
www.cnn.com