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Doug Miller / NewOrleansSaints.com
Reflective of their position as the most powerful professional sports entity in the Gulf South region, the New Orleans Saints in 2007 once again flexed their muscle in local economies by generating nearly $600 million into various sectors of Louisiana coffers.
According to a report by Chancellor and renowned economist and respected academic leader Timothy P. Ryan of the University of New Orleans, entitled The Economic Impact of the New Orleans Saints, the Saints continue to not only be an essential catalyst of the City of New Orleans’ local, national and international marketing and advertising campaigns through their high profile standing as an extremely recognizable brand, but equally as important, by serving as an engine that pumps over $600 million annually into local parishes and the state. It is no secret that many of the surrounding parishes are dependent on the taxation dollars and ancillary revenues created by the presence of the Saints and the fans who follow the Black and Gold. Full Story - NewOrleansSaints.comhttp://www.neworleanssaints.com/Articles/2008/2/Saints Power Local Economies.aspx