Superdome of another name? Mercedes-Benz sponsorship up to Saints when contract ends (1 Viewer)

  • Thread starter BY JEFF NOWAK | Staff writer
  • Start date

BY JEFF NOWAK | Staff writer


The Mercedes-Benz Superdome has rolled off the tongue for the better part of a decade, but the iconic piece of New Orleans's skyline and the team that uses it will have a big decision to make in the next few seasons.

The 10-year naming rights contract with the German car manufacturer is up in 2021. And the decision for its renewal or a deal with another brand will be up to the Saints, said Louisiana Stadium and Exposition District board chairman Kyle France on...

Continue reading...


VIP Contributor
Jun 13, 2019
Reaction score
In 2015, the Falcons signed a 27-year contract with Mercedes Benz for naming rights to their dirty-bird stadium, basically diminishing the 'brand value' of the Mercedes Benz Superdome. The Saints need to find a new sponsor for the Superdome and distinguish themselves from ATL and the Falcons.

Create an account or login to comment

You must be a member in order to leave a comment

Create account

Create an account on our community. It's easy!

Log in

Already have an account? Log in here.

Users Who Are Viewing This Thread (Users: 0, Guests: 1)


Top Bottom