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Doesn’t Nielsen calculate and report the ratings?NFL will say they had 109.7 million watch...which is a total joke.
The real number is another story and has everything to do with a collective middle finger a lot of people gave to the NFL this year. While MSY is one of the smallest markets in the league - the share of households they pull in is probably greater than half of the other NFL cities (80% of MSY households vs. 25% of Atlanta). It's hard to make that number up - even in LAX. Throw in no love in KC/Midwest and other parts. I'd like to think the real numbers are well below 97 million - like well below that.
But they will spin it into a positive somehow.
Yes, they pay people to install their boxes in their homes so they can track what they are watching. They use a sample size of about .03% of the US population and from there they estimate the total number of households that watched a given show.Doesn’t Nielsen calculate and report the ratings?
Why would they make something up?
NFL will say they had 109.7 million watch...which is a total joke.